Instagram, Facebook, LinkedIn, Twitter, TikTok, Snapchat… there are a myriad of social media platforms, but do you need a presence on them all? Utilising years of experience and audience insights, we can guide you on the best platforms for your business.
Social Competitor Analysis
Discover how your accounts perform compared to your key online rivals and identify opportunities to refine and optimise your social media strategy so that you stand out in your sector with benchmarking insights.
Social Post Planning and Management
From social media calendars for planning out posts and stories to building communities and content creation, let us make social media planning and management easy and stress-free.
Working with content creators and sharing user-generated content can be extremely effective to expand your visibility, relatability and trust. We’ve a fleet of audience research tools to identify the influencers your brand should collaborate with.
Social Listening and Insights
Ever wondered which is your audience’s favourite platform, when they use it, their favourite trends, or even what they engage with most? Using Balance’s social listening and persona insights, you can learn just that and utilise this information to perfect future performance.
Training and Consultancy
Sometimes it makes sense to keep things in-house, but there are skills gaps that need addressing to maximise performance.
Training and workshops from our social media experts can help level up your team’s platform knowledge and turn participants into brand advocates with the confidence to implement the latest tips and techniques.